Motion Design with that artist touch

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Creating from
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Background / Bio

Helen is a Brooklyn based artist with a quirky sense of humor. With a background as an art director & designer in advertising, she specializes in motion graphics, animation, and design. Playing with techniques such as cel animation, rotoscoping, and collage, Helen creates surreal videos that surprise and captivate viewers.

Exhibitions / Film Festivals / Talks:

  • 2023 - Keynote Speaker at Semi Permanent Design Festival / Wellington (NZ)
  • 2023 - 15 to 10 Film Festival / Toronto (CAN)
  • 2022 - WeTransfer Feminist Zine / Global
  • 2022 - Art Basel - Artel Fest / Miami (USA)
  • 2022 - RATMA Film Festival / Oakworth (UK)
  • 2022 - ZTV Film Festival / LA & Nashville (USA)
  • 2022 - Mika + AHA! / NY (USA)
  • 2022 - Krause House / NY (USA)
  • 2021 - Bideotikan, group show for Bilbao Bizkaia Design Week / Bilbao (Spain)

Awards & Recognition:

  • 2022 - Ad Age Best Rebrand - Velveeta
  • 2022 - Indigo Design Awards - GOLD - Mac & Cheese: Illustration
  • 2022 - Indigo Design Awards - GOLD - Mac & Cheese: Character Design
  • 2022 - Indigo Design Awards - SILVER - Mac & Cheese: Digital Ads & Campaigns
  • 2022 - Clio - BRONZE - Velveeta: Print & OOH
  • 2019 - Ad Age Young Creatives Cover Competition Finalist

Tools Used

Adobe Suite, Generative AI, Procreate, Clip Studio Paint

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My Process

My process begins with a deep dive into the brief, your brand, and any relevant competitors. I then gather any references or inspiration to support potential paths forward and share with the team. Once a direction is chosen, I can begin crafting everything from a design system to sketches and boards. After everyone is happy with the specifics, I can dive into my favorite part – creating the deliverables.

My background in art direction and design allow me to work conceptually from the very start of a project. While being an experienced 2D motion designer, I also specialize in cell animation with an emphasis on rotoscoping and hand drawn FX along with video collage.

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I work well with

Helen Ratner

, who are also on Creative Dept.

Treatment / References, Sketches and Look Dev (Optional), Boards and Keyframes, Animatic (Optional), Animation, Compositing / Finishing (Optional)
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I’m committed to MAKING YOUR PRODUCT FEEL ELEVATED AND EXQUISITELY RENDERED.

I’m driven, detail oriented, collaborative, and always thinking outside of the box!

Build and expand teams with extraordinary talent

Helen
PRO
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  • Up to 10hrs Work Per/Week
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  • One Request at a Time
  • Unlimited Iterations / Revisions
  • Single Slack Channel
  • Pause or Cancel Anytime
PLATINUM
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  • Up to 20hrs Work Per/Week
  • Or Predefined Value Add
  • Group Slack Channel
  • Two Requests Handled at a Time
  • Unlimited Iterations / Revisions
  • Pause or Cancel Anytime
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View the full spectrum

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Identity System Designer

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Brand Expression Through Visual Identity Systems

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Daniel
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Animator

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Traditional Animation designed for the non-traditional

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Exec. Creative Director

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Developing genre-defining work

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Sean
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Animation Director

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Animation Direction & Design that empowers teams

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Absolut Vodka was launching a new campaign, “Born To Mix” as part of its global communications. To celebrate the brands historic commitment to art and culture, three cocktails were selected to be reinvented for the French market. I was chosen to work on joint illustrations for two of these - The Bloody Mary became the Bloody Mario, representing the LGBTQIA+ community and the Cosmopolitan became the Cosmoparitan, representing the feminist movement and push for inclusive writing in France.
Matrix is a professional hair care brand that focuses on empowering hairdressers of all ages and backgrounds. They were in need of a new brand video for 2024 to highlight new products along with the classics. I worked with the live action director Chocky to create bright animations and illustrations, integrating them with the footage for extra flair. Watch the preview and full film below.
Adidas Skateboarding partnered with one of Japans hottest skaters, Kotora Mitani of Tightbooth and Evisen Skateboards. I was asked to create a design system and animations for the video. I chose to use footage of a tiger roaring since Kotora means little tiger in Japanese along with footage we shot of Kotora himself. Below is a teaser video I cut for pre-release.
Craft The Future entices you to enter the creative community of Nike. This new recruiting campaign offers a glimpse of what it’s like to be a designer at Nike and features a few employees on the team. Through the new campaign’s visual system, a series of films were born that focus on the true heart of Nike, the people who work there.